As well as collaborating with numerous designer brands over the past few years producing sell out collections H&M also work with a selection of charities including WaterAid since 2002 raising money to help projects that support sustainable water resources. Last week they launched a new collection for WaterAid with 25% of the sales price from each item being donated to the charity.
The collection features tropical prints with palm trees and bold floral designs which create a relaxed summer look. There's a range of wardrobe staples alongside swimwear, summer skirts and tied tops perfect for your summer holidays. There's also a menswear and children's collection.
There's a vintage vibe to the collection with cat eye shaped sunglasses and cropped tops. The swimwear also has a vintage feel with retro cut designs offering a more flattering fit to curvy figures. The floral necklace is an ideal accessory if you want to add a touch of the tropical trend to your outfit without wearing bold printed pieces.
The collection is available online and in selected stores
Are you a fan of tropical prints?
Have you bought anything from the collection?
i love this collection and have tried a lot of it on before. hopefully will be able to purchase a less flashy version of the tropical prints through this collection soon!
ReplyDeletekw, ladiesinnavy
I love the swimsuits!
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:)
Allison
afashionfiles.blogspot.com
Wow this collection looks amazing! I love the swimsuit in the second photo, so many amazing pieces I want to buy the majority of it :( The prints are amazing, really great for the summer.
ReplyDeleteCharlee
http://charmedcharlee.blogspot.com
xx
I really want the floral skirt, might have to seek it out today!
ReplyDeleteCool collection! And for a good cause as well!!!
ReplyDeleteLovely floral prints :D
ReplyDeletexx
www.sickbytrend.com
that floral crop top is fab, wish I could pull it off!
ReplyDeleteI love the floral prints!
ReplyDeleteTropical prints are awesome! too bad summer's ending in my place :( followed your blog! check my blog out? :)
ReplyDeleteI love the tropical blouse! It's a great print.
ReplyDeletethe prints are amazing
ReplyDeleteLove H&M. They are so on trends.
ReplyDeleteOooh you know I was looking at this collection + thinking it was SO pretty but I didn't even know it was for such a great cause - makes it even more appeling to me?! Beautiful especially the crop top in the first set if I had the belly that baby would be mine for all summer long.
ReplyDeleteSarah
http://fashionismyh2o.blogspot.co.uk/
xx
I have never fallen in love with an H&M collection until now. Holy crap, I need EVERY SINGLE ONE OF THESE.
ReplyDelete♥ laura
the blog of worldly delights
the shop of worldly delights
Oh wow, it's all so pretty! So in love with the palm print dress!
ReplyDeleteLucy Loves To Blog
Cool selections!
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Kisses from Italy
Giuseppe